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Linkedin Advertising

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Linkedin Advertising

Linkedin is a type of social media that is used primarily for business networking. It helps connect businesses with potential customers and provides a platform for businesses to promote their products or services. Linkedin differs from other social media sites in that it has a more professional tone and is geared toward business networking, as a result, Linkedin’s user demographic is typically older and more educated.

One of the main benefits of Linkedin is that it allows businesses to target their advertising to specific demographics.

Why you should choose us for your Linkedin Advertising Services

LinkedIn is a professional networking site with over 660 million members worldwide. It’s a great platform for connecting with potential customers and building your brand. That’s where A63 Digital comes in.

We’re experts at LinkedIn advertising, and we can help you get the most out of this powerful platform. We’ll work with you to create an advertising campaign that targets your ideal customer and helps you achieve your business goals.

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A63 Digital

Our Linkedin Ads Process

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Onboarding

A63 Digital offers LinkedIn advertising services to help businesses reach their target markets. We begin by developing a LinkedIn advertising strategy that is tailored to your business goals. Once the strategy is in place, we will create and implement the campaign. We will monitor the campaign’s performance and provide you with regular reports within a reasonable timeframe.

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Identifying Client Needs

To determine LinkedIn advertising objectives, we will start by understanding what business goal you’re trying to achieve. Are you looking to build brand awareness, drive traffic to your website or generate leads?

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Drafting Initial Ads Ideas

A63 Digital will show the clients a preview of what the campaign will look like at the drafting of the initial ads ideas stage of the process. We’ll even provide you with a live-time exclusive of how your campaign will appear to customers before it goes live.

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Creating & Promoting Ads

A63 Digital campaign starts at a slow rate in order to monitor the results and quickly fix any issues. Depending on the objectives and complexity of the campaign, this initial phase can take anywhere from one week to several weeks. Once the initial phase is complete, we begin to optimize the campaign more before scaling it up to achieve maximum results.

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Measuring and performance analysis

Managing a LinkedIn ad campaign can be time-consuming and complex. That’s why we offer our clients the option of receiving weekly, bi-weekly or monthly reports on their campaign performance. This way, you can see exactly what is working and what needs to be improved. We are completely transparent about our results, and we are always available to answer any questions or concerns.

Linkedin Ads FAQ

As the most popular professional networking site, LinkedIn boasts over 610 million members in 200 countries and territories. It has become a key platform for businesses looking to reach out to potential customers. For B2B businesses, this makes Linkedin a key player in marketing. However, for B2C products, other platforms such as Google would perform better at a lower cost.

As with any marketplace, the cost will vary by demand – what you’re hoping to achieve, what your budget is, and who you’re trying to reach. At A63 Digital, the minimum budget we work with is £50 including fees (excl. VAT) per month.

One metric that you may want to consider when setting your budget is the cost per click (CPC). LinkedIn advertising typically has a CPC of £1.50 - £3.00, but this will vary depending on your industry and target audience. Keep in mind that the CPC is just one factor to consider when setting your budget for LinkedIn advertising. You will also need to factor in the cost of creating your ad, as well as any other associated costs.

You can’t advertise on LinkedIn for free. If you're looking to advertise on LinkedIn, you'll need to have a budget set aside for paid advertising. LinkedIn Ads is a pay-per-click (PPC) platform, which means that you'll be charged based on how often your ad is clicked. The cost-per-click (CPC) can vary depending on a number of factors, including the type of industry and the targeting options you choose.

Absolutely! All you need to advertise on Linkedin is a profile page so even individuals can advertise on the platform.

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